Friday, November 26, 2010


Hhmmm... Been trying to regroup & rethink things. Due to unforeseen circumstances, many things in my brilliant schedule have been pushed back & I've felt like I've become extremely cagey, stuck in a rut and just very very annoyed. I think I'm not getting relevant advice for a very small clothing line that is bootstrapping it!

The thing about starting a business is that people try to tell you what you should be doing, and there are lots of things that you feel you should be doing, but you also have to know what may or may not work for you and whether you can afford to. Considering it's just me doing this, I feel like I have to follow my instincts - there are some things that may work for other clothing lines, other blogs, etc - but I really don't think it fits mine. So what do you do? You say "Thanks for the advice!" and move on.

I think I will be posting less these few days while I figure out what's going on.

Thursday, November 25, 2010

Tuesday, November 23, 2010


Came across this on Hip Hong Kong & the exhibit looks amazing!! I would love to just go there for a day for a bit of a party & to see the exhibit. If only Hong Kong was closer!

For this event, they basically transform this old building (this year it's Victoria Prison) into a massive art exhibition venue from 26 Nov to 12 Dec. Reminds me of the random art you can find at the downtown LA art walks. It combines a bunch of things that I really like - randomness, art, grime, drinks, etc. I think why it really works is because it's an amazing exhibit where you can just wander around the rooms by yourself (there's a map), get lost, look at some interesting independent art in the midst of an old heritage building like the Victoria Prison.

Come on Singapore, where's our version of this?..
All images from

Friday, November 19, 2010


American Apparel nail polishes named after LA neighbourhoods like MacArthur Park & Echo Park. via Stylist. (I like!)
Images of Tom Ford's new womenswear collection via Racked (always exquisite)
Women going crazy about Kate Middelton's rock via the Cut (erh right!)

Happy Friday! XOXO

Thursday, November 18, 2010


Okay, could not pass up this post about All for the Mountain jewellery line. Their website is fantastic, one of those tongue-in-cheek sites. I really love it when people don't try to take themselves too seriously when it comes to fashion. After all, fashion is about your own style, and some people are just naturally very funny. Now who says fashion & humour don't mix?
Anyway, the jewellery is just as unique as their website. Sacred Mystical Mountain ring = ring literally shaped as a castle on top of a mountain. Shoulder Pads= amazing necklace with pendants resting on the sides of your shoulders. I love the retro new age/space age/hippie look & the wacky graphics & photos in the background. Great great stuff!

Tuesday, November 16, 2010


Thought you guys might enjoy some photos from a recent trip to Melaka & yes, that's me in the last photo, trying not to be so anonymous. Hi, my name is...Sherise.


I don't remember what blog/website I was reading but this turban thing is all over the place. I'm usually quite cautious when it comes to trying to pull of this kind of ethnic look. To some people, it's a fashion novelty, to others it's almost a sign of disrespect to someone's culture. But I figured you can wear it many ways, like not having your head fully wrapped in cloth & it doesn't have to be called a turban.

Anyway, for me, it's more of a source of inspiration. I was looking at some of the images for summer 2011, and well, I think it'll be more of styling tool for me than anything else, as I can't get my head around it haha. What about you? Would you wear a turban/head wrap?

Wednesday, November 10, 2010


Mono Lake, Bilbao Guggenheim & Melbourne Theatre

Tuesday, November 9, 2010

Thursday, November 4, 2010


I suppose this is almost a Part Two of the previous post. It's great to know that a young Asian celebrity has her own style that's equal parts girlish & sexy without going overboard. Especially when translating trends from other parts of the world, people sometimes tend to get too carried away by taking them too literally or bundling them altogether into their outfits at once.
However, Kary Ng seems to have it down pat. And I never really cared about the label Sass & Bide, but their dresses do look very good on her!
You can find her blog here.

Tuesday, November 2, 2010


I was browsing through Facebook and stumbled upon this new store in Singapore. Located at the new TripleOne building at Somerset, Nuage stocks merchandise from Korea & HK.
One of the brands that they stock is Hanalie (, which is a new clothing brand from HK started by a pair of friends. Even though the pair do not have any formal training in design, they have access to HK's great fabric market and tailors. Even better, they have a great fan & friend in Kary Ng, a pop singer in HK, who sometimes wears their clothing on her fashion blog at No doubt that these connections would greatly help in the success of their brand.

Pics from Nuage's FB page

Kary in Hanalie

I've talked about how sometimes Singapore's market is so small & that we are often at a disadvantage, but the Internet is an amazing tool for overcoming many barriers. Just like what it has done for bloggers, it is also a great way for fledging clothing brands to bypass the conventional channels of distribution & gain a foothold into the retail industry with little resources. Especially in Asia where there isn't an established form of wholesale distribution or that locals prefer to buy foreign brands, the internet allows brands to find like-minded consumers who appreciate them & want something different.

5 ways to succeed for new online clothing brands

1) Establish a strong concept for your brand
2) Have access to raw materials & labour
3) Know someone in the online media world, for eg. a blogger
4) Have a friend's boutique stock your stuff (for greater exposure)
5) Market & sell to the world

Wishing all those young ladies great success!

If you'd like to know more, visit:
CNNgo article on Hanalie
Hanalie online store
Nuage Facebook page